Continue Commander Shepard’s Epic Journey When BioWare’s Universally Acclaimed Action RPG Franchise Returns Holiday 2011

It’s humanity’s last stand and only Shepard can save us. On Saturday, leading video game developer BioWare^TM, a division of Electronic Arts Inc. (NASDAQ: ERTS), unveiled Mass Effect^TM 3, one of the most highly anticipated games of 2011. After weeks of rumor across dozens of gaming websites and blogs, the speculation finally came to an end as the world witnessed, “Earth”, the game’s spectacular premier trailer, broadcast exclusively on the Spike Video Game Awards (VGAs). Mass Effect 3 is the pinnacle of Commander Shepard’s emotionally charged journey. To view “Earth”, please visit http://masseffect.com.

THQ Inc. announced today it has entered into a multi-year agreement with Guillermo del Toro, writer and director of Hellboy and the Oscar-winning Pan’s Labyrinth, to create inSANE^TM, an original trilogy of triple-A games. To be developed by Volition, Inc.^®, inSANE will deliver an unprecedented cinematic experience while redefining storytelling in gaming. The first chapter in the series is expected to launch in 2013.

Del Toro will serve as external creative director for the games, working closely with THQ Executive Vice President, Core Games Danny Bilson, THQ Director of Fiction Development Paul DeMeo and THQ’s Volition, Inc. studio on the development of the trilogy. In addition, THQ and del Toro will collaborate on potential transmedia projects surrounding the inSANE games.