CG Today - Stereoscopic News
Wednesday, 19 January 2011 09:01
New York-based creative studio Nice Shoes continues to expand 3D workflow in a new spot for Sony and ESPN that showcases all of their services in their latest stereoscopic 3D endeavor.
In the humorous :30 spot Impressive, a group of guys arrive at a friend’s house to watch ESPN’s broadcast of the BCS National Championship Game in 3D on his Sony HD TV only to find he’s renovated the whole place to further enhance the viewing experience. Ad agency The Vault asked Nice Shoes to complete all the post work on the technically complex commercial, including animation, graphics, compositing and color-grading.
Demonstrating they are smarter than the average design/production studio, yU+co. crafted a glorious stereoscopic 3D main-on-end title sequence for the new Warner Bros animated film Yogi Bear. Led by Synderela Peng, Art Director on the design and Richard Taylor, VFX Director on the production, and Producer Sarah Coatts, the team created a sequence that cleverly incorporates stylistic elements of Saul Bass with the madcap nature of Hanna-Barbera’s animation to create something truly its own.
Starting this week, high school or university students can experience a free 3D study abroad adventure by picking up 3D glasses distributed on school campuses by EF Education First. The glasses come with an invitation to watch a unique 3D video at 
Canada based software company, cebas Visual Technology Inc., developed advanced 3D stereo conversion software for the major studio epic "The Chronicles of Narnia -- The Voyage of the Dawn Treader" from 20th Century Fox. Under the agreement with Pixel Magic, the software is currently being used for converting "Harry Potter" to 3D.
Answering the growing demand for 3D elements for television and film, Artbeats, a leader in the production of high quality stock footage, announces the immediate availability of their rapidly growing Stereoscopic 3D (S3D) stock footage library. The initial offerings include a variety of nature shots, plus the first S3D aerial stock footage available to the royalty-free market. New 3D content will be added monthly, including pyrotechnic, city scene, establishment, winter scene and additional aerial collections.
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