Charlex is well known for its superior visual effects work and imaginative concepts. You can find all of those elements on display in their entertaining new :60 spot for AT&T, Dancing Through DSL.

The spot, as simple as it may seem on the surface, was actually borne out of a detailed treatment created by Charlex Director, Ryan Dunn. The spot sets out to create a storyline that effectively reveals all the benefits of AT&T's new high-speed Internet service in a single, transformative space.

After a seven-year run supporting some of the top hi-tech, film, TV and advertising production companies, Boaz Livny is exiting the freelance life to take a seat at Nice Shoes as the Head of CG. A CG and VFX artist, technical director, and author of the most comprehensive book on CG rendering and foundations, Livny brings a depth of experience and a breadth of talent to complement Nice Shoes' solid stable of artists.
"Boaz is a versatile talent who has proven he can work with any studio on projects of any size while adding his unique signature," noted Nice Shoes CEO Dominic Pandolfino. "He's an outstanding addition to an already impressive roster."