Jeff Hangartner – Revealing the Path Less Travelled in Video Game Industry
Jeff Hangartner, the founder of the gaming start-up, Bulletproof Outlaws has been a professional developer of games over the last half a decade. Creator of Pixelation, the 1st Pixel Art Forum and also originator of the Pixel tutorials which have been published in the form of a book. Jeff has always been a pioneer of the gaming industry.
CG Today is proud to present Jeff’s exploration as he shares the whole process of creating a start-up right from day 1. With the belief that gaming development is coming back to its original “one programmer in the basement roots” idea, Bulletproof Outlaws is chronicling every step of its start-up process from strategies, to marketing, setting goals and outsourcing, successes and failures. The aim is to help other developers who have ideas but are intimidated by the whole start-up process and are not sure how to go about it.
You can visit his website Bulletproof Outlaws to know more about him or send an email to get connected.
Man the timeline is getting tight! I’m going to be hitting up E3 this year, so I have a flight booked for 6am Monday morning. At the same time, Elusive Ninja was approved early this morning (for anyone keeping track, I submitted it Friday at 9:30pm last week, so that makes it about 7 days exactly! Awesome work, Apple!!). It feels awesome to have the game in “Ready For Sale” status, but I still have lots of work to do! I’m filling in the Bonus Features content for the next day or so, so I’m basically working 24/7 to get it done by Sunday, when I can finally launch the game!
Elusive Ninja: The Shadowy Thief
June 5, 2011
Here’s an updated trailer, if you dig how the game looks please link this around and help me make enough money to cover development costs and get to make more games (and get hammered at Moxie’s while scarfing down a delicious honey-garlic steak haha) Here’s a short URL link you can use: http://bit.ly/kdG1Ym
So I figured at E3 I should probably try to promote my game in some way. I mean if word-of-mouth advertising is the way to go these days, where better to try to stir up word-of-mouth than an entire convention full of gamers? I was joking around with a friend and said I should drop business cards in people’s SWAG Bags when they aren’t looking like a true ninja, and that joke kind of spiralled into this:
The QR code will take you to the App Store where you can buy the game. I like it because it’s kind of mysterious like, oooo, what’s this cool black card with the weird design and the ninja? I figured I better throw on the Bulletproof Outlaws URL for the people who can’t figure out what a QR code reader is…I actually didn’t know myself until this week haha
Whew! I’m pooped! Got the Game Design Document commentary written up, tomorrow I gotta’ do a quick video, fill in some of the FAQ, and write up the post-mortem! Gonna’ be a busy couple days! I don’t even know when I’m going to get a chance to spread the video around and E-Mail reviewers and stuff!
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it | Web: iPhone Game - Elusive Ninja: The Shadowy Thief
Bulletproof Outlaws Diary
- I’m back, and with a new project in production!
- Indie Game Marketing: ARTICLE IV – Psychology
- 50% Off “Back-To-School-Boredom” Sale for Elusive Ninja!
- Indie Game Marketing: ARTICLE III – Game Related & Maintenance
- Quick break from Marketing Articles to make my Touch Arcade banners!
- Indie Game Marketing: ARTICLE II – Traditional Advertising
- Indie Game Marketing: ARTICLE I – Social Marketing
- The trials & tribulations of marketing as an indie gamedev!
- Back to kickin’ ass & making games!
- Days 116 to 117 – Elusive Ninja officially launched! Final update before E3!
- Day 115 – Elusive Ninja approved! Plus E3 promotional stuff!
- Day 114 – Elusive Ninja: The Shadowy Thief – official trailer!
- Days 109 to 113 – Elusive Ninja for the iPhone submitted to Apple!
- Days 106 to 108 – So close to submitting to Apple!
- Game1: Days 104 to 105 – Using basic human psychology to balance videogame difficulty curves!
- Game1, Day 103 – Stress management! I never expected to write this haha
- Game1, Days 100 to 102 – Big news! Elusive Ninja is in its final stages!
- Game1, Day 99 – All art/animations complete!
- Game1, Day 98 – Ahhh powers of two…you’re still around, eh?
- Game1, Day 97 – Just ’cause it’s bigger doesn’t mean it’s more powerful!
- Game1, Day 96 – Testing, testing, one two three!
- Game1, Day 95 – iPad art complete! Two versions down, one to go!
- Game1, Day 94 – My art is fat, time to put it on a .PNG reduction diet!
- Game1, Day 93 – Choppin’ and loadin’…sounds like the title of a bad NES game haha
- Game1, Days 72 – 92 – MegaUpdate Part 2, Music and SFX
Bulletproof Outlaws
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